Tuesday, July 14, 2009

Drinking for a good Cause

I was contacted by Taco Mac about a nice opportunity to help out a good cause while enjoying a nice brew. Terrapin Brewing is going to be releasing a double white ale, "Reunion '09". The release will be July 24th at all Taco Mac locations. Profits generated by the beer will be donated to The Institute for Myeloma & Bone Cancer Research (www.imbcr.org.). It is a great cause so head out to the Mac on the 24th and order up a brew to help with Cancer research. Official Release is below....

Taco Mac locations will offer a Terrapin Brewing-produced commemorative Double White Ale in support of the 2009 Beer of Hope Campaign.

ATLANTA (July 9, 2009) –A shared interest in promoting American craft breweries and a desire to give back led Atlanta-based Taco Mac to join forces with Seattle-based SBS Imports to promote this year’s Beer of Hope offering. Reunion ’09, a double white ale produced by Athens, Georgia’s Terrapin Brewery, will be available on draft at all Georgia Taco Mac locations beginning July 24.

The Reunion: A Beer for Hope fundraising campaign is in its third year. Profits generated by the sale of Reunion ’09 ale will be donated by SBS to The Institute for Myeloma & Bone Cancer Research (www.imbcr.org.). Customers who wish to make individual gifts to the institute will find information on how to do so in all Taco Mac locations.

The partnership between Taco Mac, SBS Imports and Terrapin Brewery was a natural fit, said Fred Crudder, Taco Mac’s beverage director. “Taco Mac is known as the place for Georgia’s specialty beer lovers, and Alan Shapiro, founder of SBS, is considered a pioneer of the craft beer movement,” Crudder says. “Spike Bukowski, brewmaster for Terrapin Brewing Company, has a reputation for being a mad scientist of brewing—very creative, very innovative.”

The limited edition Reunion ’09 ale promises to be as refreshing as Bukowski’s approach to brewing. The Belgian-style double white ale’s flavor pairs a hint of spiciness with citrus notes delivered via dried orange peels used in the brewing process. “It will go well with almost any dish,” said Crudder, whose personal recommendations include Taco Mac’s Bistro Salad or Monterey Chicken Salad.

About Reunion Beer

Reunion is a beer for hope. Conceived by old friends and colleagues, Pete Slosberg, Alan Shapiro, and Virginia MacLean, Reunion celebrates the life and cause of those suffering from Multiple Myeloma, an aggressive cancer effecting bone marrow. The proceeds go to support the work of Dr. Jim Berenson at the Institute for Myeloma and Bone Cancer Research (IMBCR). For more information or to make a donation, please visit www.reunionbeer.com.

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